class=”category”> Economy
Wednesday 23 October 2013
HTC introduces its devices so far in her own factories. However, the smartphone is also struggling with consolidated sales problems and continues to lose the connection to the market leaders Samsung and Apple. Why should now be saved rigorous.
struggling with sales problems Smartphone manufacturer HTC continues to search a way out of the crisis and deters evidently also of far-reaching measures are not returned. The previously producing in our own factories manufacturing company could end this form soon, according to the “Wall Street Journal”, the production will be outsourced – to reduce the costs. Remains unclear if HTC wants to outsource all or just a portion of smartphone manufacturing.
The Taiwanese company have spoken in recent months with several contract manufacturers, reported the paper. Among them was also the manufacturer FIH Mobile, a subsidiary of the group of companies of Apple’s contract manufacturer Foxconn, it said, citing people informed.
first loss
HTC already more than a year struggling with sales problems. Even the acclaimed experts flagship model HTC One could not stop the downward trend. The once leading manufacturer of powered smartphones with the Android operating system, has been losing more and more important. The market share melts away, now ranked HTC not even among the top ten
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in the third quarter even HTC was in the red for the first time since the IPO eleven years ago. The share price since April 2011, when he marked the high point plummeted more than 85 percent.
In good company
beginning of the week in the top-management tasks have been redistributed: The Board Chairman Cher Wang will pay more attention to the daily operations while CEO Peter Chou will focus on products and innovation
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If the Taiwanese actually give their smartphone production out of hand, they would be in good company. In addition to the Apple iPhone inventor example can also ailing competitors Nokia and Blackberry finished outside the home. Notable exception is Samsung: The South Korean technology giant is in addition to its popular smartphones too many components themselves forth and thus enjoys the advantages of vertical integration
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Source: n-tv.de
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