Scaled-down mini-versions of Samsung and HTC are selling Flops - androidmag.de

For some time, all significant providers of smartphones offering their top models also in a “smaller” version. According to DigiTimes to sell more bad than good.

The smaller versions of high-end phones from Samsung and HTC to sell reportedly anything but good …

This is evident – among other things – on the course price of the HTC one. The HTC one sold very well in domestic market, Taiwan, which is why the One Mini came first in the market with a relatively high price. HTC had been reduced by a quarter two months after the launch of the price. For Samsung, the situation is clear anyway. Sources report variables lousy sales, resulting, among other things, the enormous house competition.

The previous concept of “high-end model for the poor” in any case does not seem to be working. At Sony, these results lead to a rethinking in terms XPERIA Z1F – expected to end the phone to bring bad customer service in a smaller and handbag friendly format

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DigiTimes is now speculated that the internal architecture of the device is fundamentally changing. Instead of just going with cheaper hardware at the start, the Z1 is f with the same internal features of its big brother – the only difference is the increased maneuverability due to the smaller screen size

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This strategy is far from unintelligent. Because of the current trend to ever larger screens means that the phones are always awkward – now match some top smartphones only more difficult in your pocket

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to supply a smaller but equally prestigious, this version could lead to significant shifts in the market. Who wants a “noble mobile phone in a small format,” would access – if the stigma of “Billigheimer” is removed, there is little reason to be angry with a impractical high screen size

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from market psychology, this trend is not really surprising: who buys a top model of a manufacturer, it usually does for prestige reasons – in this case, some euro more per month verkraftbare quite a burden

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price-sensitive customers, however, have other options. In addition to the “smaller top models” romps a variety of other phones in the market, where you do not have mitzahlen for the name.

Do you think that the mini-versions will sell better in the future

Source: DigiTimes