HTC HTC One recorded despite 98 percent profit slump - ZDNet.de

class=”wp_keywordlink”> HTC has launched its new flagship smartphone HTC One to late for this nor the first fiscal quarter could have saved. As a result, the Taiwanese mobile phone manufacturer announced yesterday, the lowest quarterly profit since 2004. Compared to the same period last year, net profit declined by 98 per cent to 85 million Taiwan dollars (2.2 million euros).

HTC’s sales fell by 37 percent to 42.8 billion Taiwan dollars (1.1 billion euros). Sales figures for the HTC one the company has not been called. In the coming quarter, the Taiwanese to the Android Smartphone but help to revenue of 70 billion Taiwan dollars.

“Last year we thought we would make our products more exciting,” said HTC CEO Peter Chou in a telephone conference call with analysts. “And there was an opportunity for us because all the devices look the same. I think we have successfully launched the HTC one. We believe that people really understand our concept. “

goal is to make HTC a trust, quality and outstanding smartphone brand, added Chou. The perception of the brand is very important for his company because of so many different suppliers everywhere would not demarcated from each other.

Barron’s reported, estimates CK Cheng, an analyst for the Asia-Pacific region at CLSA that HTC has sold 750,000 in April HTC one. In the second quarter it will deliver a total of 3.5 million units. Until the end of 2013, sales will reach a volume of 10 million units. For comparison Samsung is estimated to sell 60 million by the end Galaxy S4

.

In January, CEO Chou announced yet, HTC had “probably left the worst behind him.” His statement was related to the increased since the announcement of the HTC One company’s share price. The investment banks HSBC and Daiwa increased in the past week, given the good reviews the HTC one receives, even their evaluation of the mobile phone manufacturer.

Originally

should be available in March the HTC one. However, delivery problems at various components of the “Ultra pixel” camera smartphone delayed the launch until April. According to Chou, the situation has now improved significantly. “We see a fairly good demand and have to work hard to meet them.”

[with material from Nick Hide, News.com]

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