After what felt like personal chaos comes order HTC now gradually returning to the troubled Taiwanese smartphone maker. With Lorain Wong yesterday took over the management of an experienced manager public relations department, which will guide the future fortunes of the company in a better future.
Wong is now responsible for worldwide communication strategies by HTC, so is the brain of the Departments of Public Relations, Media and analyst relations, corporate communications and “issues management”. They also now oversees the internal communication at HTC. This is likely to be sorely needed, because recently the departure of U.S. marketing team of the company had made a stir and the fears of the demise of HTC additionally fired. Wong has more than 25 years Erfharung in marketing and dealing with communications and media. Previously, she was with the telecommunications service provider Pacnet operates in the same area.
HTC had recently to confirm that Jason Gordon, who previously held hate Wong’s post, had left the company. The hired in January marketing chief Benjamin Ho had recently announced that they wanted to bring back the core of the authorities responsible for the marketing of products HTC’s leadership back to Taiwan. Wong’s commitment seems exactly to meet this plan, to hope that that the concentration of decision-making power in Taiwan in the future pays for HTC. The company is currently struggling with various problems that could not be solved by the successful launch of the HTC one.
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