Friday, October 25, 2013

Paid negative comments on HTC smartphones: Samsung has 340,000 ... - Apple News

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Because of paid students who have written negative comments on behalf of Samsung devices to the Internet from the house of HTC rivals, the South Korean company has now been asked to pay a fine in the amount of $ 340,000. This ordered the competition regulator Fair Trade Commission (FTC) in Taiwan. Because of purchased comments from users with a negative impression thus was mediated in terms of HTC products.

 Samsung

In the second quarter of 2013, the FTC reached several references to the corresponding machinations. Of negative comments , the students were also instructed to praise the products of Samsung the net . The Taiwanese competition authorities, confirming that a fraud has occurred, which must be rejected. The reaction was followed by Samsung as promptly after the decision of the FTC. Consequently, the South Koreans would only honest opinions and comments of their customers communicate. Thus, the judgment of the FTC is questioned, because Samsung is likely to proceed against it and possibly take legal action. The negative publicity that is now coming back like boomerang on Samsung, which in our opinion is fair if students were actually paid for said actions.


interpretation of events

Why Samsung is going well and students paid for such comments, can not logically justified. Although falls at the first glance, the damage to the direct competition dar. However, Samsung sold worldwide by far the most smartphones. In the area of ?? tablet computer Samsung is also very well represented and HTC just gradually loses more and higher market shares, so that such an attack more likely Apple should apply, if the intention of the damage consists of competing companies. (Via)

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